About
MBA, UC San Diego | Global Marketing & Strategy | SaaS & High Tech
Currently pursuing an MBA at the University of California, San Diego with a focus on STEM and recognized as a UCSD Rady Scholar Fellowship recipient. At Dassault Systèmes, I contribute to global SaaS marketing efforts for their BIOVIA brand by developing and executing international campaigns, conducting cross-market analyses, and optimizing strategies to enhance engagement and ROI.
Motivated by opportunities to drive innovation in life sciences and scientific software solutions, I collaborate with cross-functional teams to leverage performance analytics, deliver data-driven insights, and support organizational goals. Dedicated to advancing expertise in SaaS marketing strategy, market research, and campaign execution while completing an MBA program.
Languages
Focus Areas
- SaaS Marketing Strategy
- Life Sciences & Scientific Software
- AI & Advanced Manufacturing
- Market Research & Campaign Execution
Certifications
Google AI Professional Certificate
Feb 2026CFI Financial Analysis and Modeling Professional Certificate
Feb 2026Corporate Finance Institute (CFI)
Show credential ↗CFI Corporate Finance Foundations Professional Certificate
Feb 2026Corporate Finance Institute (CFI)
Show credential ↗Atlassian Agile Project Management Professional Certificate
Jan 2026Atlassian
Show credential ↗Values
- Rigorous, evidence-based analysis
- Bridging policy and practice
- Cross-cultural collaboration
- Impact-driven work
Interests
Education
University of California, San Diego – Rady School of Management
MBA STEM Program, Master of Business Administration
Aug 2024 – Jun 2026
Temple University
Bachelor's Degree, Economics & Psychology
2016 – 2019
Miami University
Bachelor's Degree, International Business
2015 – 2016
Experience
MBA Marketing Intern
Dassault Systèmes · Internship
Jun 2025 – Present · San Diego, CA · Hybrid
- Collaborated with a global marketing team at BIOVIA (life sciences brand of Dassault Systèmes) to support SaaS campaign strategy and execution across international markets.
- Conducted cross-market and competitor analysis to inform data-driven go-to-market strategy and annual marketing planning.
- Executed global campaigns and events, leveraging performance analytics to optimize lead generation, engagement, and ROI.
Global Marketing & Business Strategy Manager (Semiconductor)
Moretec Group · Permanent
May 2022 – Jul 2024 · Tokyo, Japan
- Led global B2B marketing and go-to-market strategy across North America, Europe, and Asia, driving 140% revenue growth over three years through integrated demand generation and positioning initiatives.
- Owned multichannel campaigns (exhibitions, SEO, digital, direct outreach) and optimized funnel performance using KPI tracking and ROI analysis.
- Managed international revenue planning and marketing budget; delivered data-driven performance insights and strategic recommendations directly to the CEO.
Global Marketing & Business Strategy Associate (Semiconductor)
Moretec Group
Apr 2018 – Apr 2022 · Tokyo, Japan
- Executed global B2B marketing campaigns across Japan, China, the U.S., and Europe, increasing revenue by 30% through data-driven customer acquisition strategies.
- Exceeded sales targets by 25% by optimizing channel mix and improving lead qualification across trade shows, digital, and outbound efforts.
- Tracked marketing KPIs and supported cross-functional GTM execution to strengthen global expansion efforts.